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During NICU Awareness Month, 20% of your purchase from Preemie Line will be donated to the March of Dimes mission.

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Our history

At 31 weeks pregnant, my journey took an unexpected turn when I went into emergency labor. My newborn was taken straight to the NICU, and due to a c-section and a fever, I couldn't hold him for the first agonizing 24 hours. This experience deeply impacted me, highlighting the immense challenges faced by infants and their families from day one.

Through navigating the NICU, I discovered the unique needs of babies born under such conditions. The turning point came when I found premium Peruvian cotton, exceptionally soft, breathable, and hypoallergenic, ideal for my baby’s delicate skin. This discovery was not just about comfort, it was about transforming care.

Motivated by this, I started a company dedicated to ensuring every baby, regardless of their conditions or timing of birth, receives the best quality clothing. Our garments are designed not only to be soft and healthy but also to cater specifically to the care needs of newborns.

This venture is more than just a premium brand; it’s a mission to provide peace of mind and genuine well-being for babies and their caregivers. Each piece of clothing we create offers more than comfort; it delivers a promise, a mother's promise of love, protection, and a better start for all babies.